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Fido Dido, The Original Chiller, is here to ‘Put The Chill TM ’ in your life.
The cool, wriggly-haired mascot of 7UP® is known for his quirky, fun attitude. He knows how to effortlessly handle any situation with a sense of calm and humor.
Through his witty and quirky one-liners aka Fidosophies, the ageless mascot reiterates 7UP®’s belief to slow down, take a break & ‘Put The Chill TM’ with 7UP®.
Put The Chill is a trademark of PepsiCo, INC.